The Death of Good Copywriting (And Why You Should Care) Once upon a time, advertisers obsessed over words. Headlines were honed like switchblades. Body copy dripped with persuasion. Advertising wasn’t just about selling—it was a battle of wits, a war for attention, where the sharpest minds cut through the noise and made people act. Then came the algorithms. AI-generated headlines. Performance Max. Responsive Search Ads. Suddenly, every brand sounded the same: Best in the industry! #1 rated! Trusted by thousands! Meaningless. Bland. Like a stale rice cake. Here’s the cold, hard truth: Copywriting is storytelling. Storytelling is persuasion.…