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I’m Toph Daniels.

I’ve built my life in high-pressure environments – where decisions have to be made fast, execution is everything, and the only way to win is by adapting in real time.

I grew up on a historic cattle ranch once owned by a 1920s New York journalist, where I learned the meaning of hard work, risk, and resilience. When multi-year droughts hit, you found a way to keep the cattle moving. When floods came, you adapted. There was no room for hesitation – only execution.

That same instinct carried me into journalism, where I didn’t just report the news – I was the news. I stood in the middle of riots, covered civil unrest, and shot footage while getting hit with tear gas, pepper spray, and rubber bullets. In the field, I wasn’t just a journalist – I was learning real-time audience engagement, digital strategy, and how to turn raw moments into viral stories that amassed 60M+ views for international news organizations.

But I didn’t stop there. I took what I learned – how to capture attention, sustain engagement, and turn content into momentum – and applied it to business. As an Account Executive, I closed 30+ high-value deals, turned cold leads into multi-figure contracts, and helped businesses fix inefficiencies in their marketing and sales strategies. I wasn’t just selling – I was solving problems, optimizing processes, and driving real growth.

As a Marketing Strategist, I led multi-month marketing campaigns, optimized eCommerce rollouts, and used BigQuery and SQL to extract deep insights that fueled smarter decisions. Whether it was slashing CPC by 20%, driving organic traffic up 40%, or turning underperforming funnels into high-converting revenue machines, I made sure every campaign delivered.

I don’t do fluff. I don’t do theory. I execute. From building audiences and closing deals to turning raw data into strategy, I thrive where strategy meets action – where real growth happens.

You either expand or contract.

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